Getting Started

Quick Start Guide

Get up and running with your first assessment in 10 minutes. Complete walkthrough for new users.

Maru Team
10 min read
Updated December 23, 2024

What You'll Learn

  • How to run your first lead assessment
  • Understanding assessment results
  • Accessing the admin dashboard
  • Next steps for optimization

Overview

The Maru Lead Generation Engine helps you identify and convert high-quality leads through AI-powered assessments. This guide will walk you through running your first assessment and understanding the results.

Step-by-Step Walkthrough

1

Choose Your Assessment Tool

Start by selecting the assessment that best fits your immediate needs:

🎯 Lead Score Predictor

Best for: Understanding your website's lead generation potential

Start Assessment →

🔍 Pipeline Leak Detector

Best for: Analyzing existing sales pipeline data

Start Assessment →
2

Complete the Assessment Form

Fill out the assessment form with accurate information:

  • Email: Use your business email for best results
  • Company Details: Provide accurate company information
  • Website URL: Include your full website URL (https://...)
  • Industry & Size: Select the most appropriate options

Pro Tip

The more accurate information you provide, the better your AI-generated recommendations will be.
3

Review Your Results

Once processing is complete, you'll receive:

  • Overall Score: Your lead generation readiness score (0-100)
  • Detailed Analysis: Breakdown by key factors
  • Actionable Recommendations: Specific steps to improve
  • Industry Benchmarks: How you compare to similar companies
4

Access Your Dashboard

View all your assessment results and analytics in the admin dashboard:

Dashboard Access
URL: http://localhost:3000/admin
Email: hello@maruonline.com
Password: MaruAdmin2024!

The dashboard provides:

  • Lead management and filtering
  • Assessment performance metrics
  • Conversion tracking
  • Export capabilities

Understanding Your Results

Lead Score Breakdown

Score Ranges

  • 80-100: Excellent lead generation setup
  • 60-79: Good foundation, room for improvement
  • 40-59: Moderate potential, needs optimization
  • 0-39: Significant improvements needed

Key Factors

  • Website Quality: Design, mobile, speed
  • Tech Stack: Marketing automation, CRM
  • Content Quality: Value proposition, CTAs
  • SEO Readiness: Technical SEO, structure

Next Steps

Immediate Actions

  1. Implement Top Recommendations: Start with the highest-impact suggestions
  2. Run Additional Assessments: Try other tools for comprehensive insights
  3. Monitor Progress: Re-run assessments after implementing changes
  4. Integrate with Your Workflow: Use API endpoints for automation

Recommended Reading

Common Questions

How long does an assessment take?

Most assessments complete in 30-60 seconds. The AI analysis happens in real-time.

Can I run multiple assessments?

Yes! Each assessment provides different insights. We recommend trying all four tools for comprehensive analysis.

Is my data secure?

Absolutely. All data is encrypted and stored securely. We never share your information with third parties.

Need Help?

If you encounter any issues or have questions, check our FAQ section orcontact our support team.

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